REAL TipS: Selling

Yes, a sign in your yard

Some sellers prefer not to put a for sale sign in the yard. Perhaps they don’t want nosy neighbors asking lots of questions, or they don’t want to attract attention from people who are “just looking,” or maybe they just don’t like the aesthetics of an advertisement sticking out of the ground. But think long and hard before you decide to forego a yard sign.

This is no time to shy away from attention. The more people who know your home is for sale, the better. That includes neighbors, who can provide excellent word-of-mouth advertising.

Even with so much information available on the Internet, 70% of homebuyers still find yard signs useful, and 13% of buyers actually found the home they purchased by seeing a for sale sign, according to the 2006 Texas Profile of Home Buyers and Sellers.

So if your Texas REALTOR® suggests putting a yard sign in front of your home, your best bet is to heed that advice and let everyone know your house is on the market.

Texas Association of Realtors®